CREATIVE ATTRIBUTES

Design, Development

Developed as a prototype for a project with Hüttinger and the Midland Center for the Arts in Michigan. Creativity isn’t a binary quality that you have or don’t have. It’s nuanced and takes many forms. This interactive was conceived to expand, and maybe challenge, the visitors concept of where and how creativity shows up. It’s not just in the domain of the artist. We wanted visitors to consider how they might be creative even if they don’t identify as ‘a creative’. It also indicates what types of creative personalities the visitor might be most compatible with. While I did interactive and visual design, wrote the copy and did the development for this prototype, it does not represent the final design, attributes, or scenarios.

NOTE: this is designed for a dedicated display in a museum setting, not for mobile devices. On a phone? You’ll have issues.

Data Visualization

The companion data visualization presents an interactive, time-based analysis of how visitors have ranked the key attributes of creative people, in the moment and over time. It’s meant to be large and visible by many visitors, prompting discussion and creating another surface for content. An animated wall graphic. The aggregated responses from the application (above) update in realtime and are built to work on the floor or hosted as an online content component.

Goals

  • Track patterns over time. The timeline layout updates automatically to accomodate spans of time varying from a day to years.

  • Emphasize the diversity of approaches to creativity.

  • Highlight discussion prompts to engage with the content.

Setting

Multiple tablets allow visitors to simultaneously engage while the data visualization shows real time updates and discussion prompts for visitors who aren’t yet interacting with the application. For inspiration, the concept art below indicates a couple of possible spatial integrations.

exit surveys as exhibits

I love the idea of using this setup as an exit survey. Why not turn a survey into an exhibit? You get to learn about your visitors, they get to learn about their community, and you convert evaluation into a memorable moment of significance and power. And it’s easily updated!